The tobacco industry has been fingered for aggressively using social media platforms to market tobacco and nicotine products, increasingly targeting adolescents and youth in Kenya.
The tobacco industry has been accused of aggressively using social media platforms to market tobacco and nicotine products, increasingly targeting adolescents and young people in Kenya.
Platforms, such as X (formerly Twitter), YouTube, Instagram and Facebook have been identified as key channels where tobacco-related content is widely circulated, often disguised as entertainment, lifestyle content or technological innovation.
The Standard Group Plc is a multi-media organization with investments in media
platforms spanning newspaper print
operations, television, radio broadcasting, digital and online services. The
Standard Group is recognized as a
leading multi-media house in Kenya with a key influence in matters of national
and international interest.