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The Standard Group Plc is a
multi-media organization with investments in media platforms spanning newspaper
print operations, television, radio broadcasting, digital and online services. The
Standard Group is recognized as a leading multi-media house in Kenya with a key
influence in matters of national and international interest.
There is a generally held notion that financing for the business begins when the money is needed; a large order arrives, stock needs replenishing, equipment must be purchased, or cash flow becomes tight. The business owner then approaches a bank, Sacco, microfinance institution, or other lenders with the hope that the application will be approved.
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